"We just love what we do," says Sana Hashwani, as she sits down with a cup of black coffee. Abroad retail is massive. Sana and Safinaz on their 25 years in the industry, maintaining product quality, and dealing with copied designs. I design lawn entirely on my own. She had learnt her lesson. Sana Safinaz are true innovators and trailblazers in all their business and creative endeavors and have set the bar high for the business of fashion in Pakistan. Simple things work., Living in Karachi, were all aware of city conditions and how calm can turn into chaos in a matter of minutes. In 1978, he launched the Holiday Inn hotel in Karachi in 1981 and later in Islamabad. We were just numb; we were just doing what we were doing. ", The News International - Copyright @ 2010-2023, The little prince and the art of perception management, From Pakistan to Jordon, with love from Jimmy Khan. Hence she immersed herself in her studies with fervor and eventually obtained a national level position in her exams. Here one has to nurture and build teams which understand the brand. Working for them has been one of the best decisions I ever made.. She was considering getting a Masters degree but decided to test the waters out here in Pakistan. It was that low moment in her life when she stumbled upon yoga and her life completely changed. Her field was male dominated but she had faith in her capabilities and knew she was as good, if not better, than her male colleagues. Your focus changes once you become a mother. When you have that kind of commitment, your product is naturally much better. This is about two Pakistani women designing for Pakistani women, and when you get that instinct down to a pat, there is very little that can throw you off track. When youre older you shrug it off and say, so what if missed the first step whats the big deal? SANA HASHWANI: We love both the business and the design aspect. SH: There used to be limited supplies in terms of thread, buttons, lace Today, hundreds of markets cater to this. She feels that today, everyone is in rat race, trying to beat the rest and are oblivious to their surroundings. Both of the hotels were converted into Marriott brand in 1990s. You know, one irresponsible commentator, that called me a racist is now asking me to design a wedding dress for her. When lawn started getting pricey, they introduced the lighter version - Muzlin - for younger women who didnt necessarily want to dress up daily wear. It was like climbing a mountain. . We really dont. Today we own 14 shops 15 if you include our online retail this in just two and a half years; I dont think anyone has had that spurt. Sana Safinaz is a Pakistani clothing and accessories retailer based in Karachi, Pakistan. You need a strong and independent team with retail knowledge. It is seldom that people encounter life-changing moments and moments that have the ability to give someone a lot of power and courage. By the time her results came, she had gotten married and soon had a child. Saadia Qamar March 20, 2011. We are not in the newspaper every day but we won three awards this year, and they are a testimony to what we did in 2014. Somewhere between her studies, family, and career she lost sight of herself. JavaScript seems to be disabled in your browser. SM: In retrospect I think that had we had business degrees we would have been savvier, although our baby steps toward the bigger picture worked for us. According to Shagufta these goals should include financial and emotional independence since they are the two most important elements of life for a woman. Looking back, this is the only thing Shagufta would change if she had the chance to create room for herself. There are no tried and tested processes, and unlike other fields where once the formula is worked out, you can keep doing it 24/7/365, we have to reinvent ourselves five times a day. Sadaf explains how her mother had always set the bar very high for her and that has truly paid and made her who she is. Iqraa has her mother to thank for making her the enterprising person she is today. So now when I go to a wedding, I take it as a celebration of the success of the parents, she says. March on, Ladies! As far as her Miracle Moment is concerned, it was during her Masters degree when she was one of the 15 students who were chosen to showcase their thesis project to a wide audience at the Victoria and Albert Museum in London. She is a makeup artist She is an entrepreneur She is a problem solver "I'm a makeup artist and own a salon and a photography studio." At 40, Bina Khan feels like she has achieved a little and has a long way to go. I am the face of bridal. There are times when you will have to choose between motherhood and work. March 23, 2020 March 23, . Sometimes getting it all done is really hard. So, you know, everything excites you.". She had the desire to, in some way, give back to the society and her place of education so teaching was the most natural and perfect way of achieving that. At Sana Safinaz there is always something happening - theres even a store raid and bloggers meet for their 2019 luxury lawn this week - and it happens with good taste and creativity. A: Do you find retail a profitable business? SH: This is the thing with age. Pakistani's popular clothing and accessories retailer Sana Safinaz on Monday condemned rumours that their CEO Sana Hashwani has contracted the novel coronavirus. Great ladies,Great job done.A big lesson for all our young girls.You can do everything.just learn from Sana Safinas to do big jobs.Both ladies deserve National award for creativity, It is evident that self-care is a high priority in her life. We steer the conversation back to fashion and the fact that theyve just gone and revolutionized wedding wear in Pakistan by launching a range of ready to wear wedding wear. We provide you with the latest breaking news and videos straight from the entertainment industry. SAFINAZ MUNEER: SANA SAFINAZ is a powerhouse, although a lot of people still havent really picked up on this. Sana and Safinaz are in a pretty amazing position and theyre both pretty amazing themselves, considering the position Pakistani fashion is in these days. I do sometimes like taking my time off but for me the best thing to do is to have a nice day out with my children so we can all have a good time together. For Sehr, financial independence is crucial. We are the only premier luxury retailer offering elegant ready-to-wear & fashion fabrics, tastefully printed and embroidered along with avant-garde silhouettes for the modern woman. Nishan-e-Imtiaz (Order of Excellence) is the highest honour given to any civilian in Pakistan to recognise their achievements and outstanding services for the country. We design and run bridal entirely on our own. Having said this, you have to be hands on if you want a successful business. Her magazine is something that has shaped her life. Sana Safinaz is part of SSFR (PVT.) Safinaz laughs when I mention that; she says she has to buy her own designs and then wait forever for the indispensable master sahib to find the time to tailor them. 27 years into the business, having experienced both highs and lows, they are just as excited by fashion, today, as they were when they started out. Today shes a mother as well as the co-founder of two companies, Yoga Ex, Pakistans first revolutionary hot yoga studio and Ultimate Detox, Pakistans first cold pressed and raw food juicery. She believes that if one pursues progress then every setback and every challenge is motivation to work even harder. Sana-Hashwani News: Latest and Breaking News on Sana-Hashwani. She was in a relationship with the dancer and choreographer Melvin Louis. SH: We will; with prt and lawn we have already done it. Rich getting richer. Let me explain. And it didnt stop there. Youre sitting with 20 heads now that are putting in effort together, thats very exciting. Her strength and support is the reason behind the success of each and everyone in my family. The three of us sit together and we trust Mohsin because of the youth factor. Why would a young girl like Sasha or Zuwair (Safinaz and Sanas young daughters) trust a 50-year-old? Due to her versatile nature she is well known among her fans across the country. The business of fashion has become tremendously exciting because its highly challenging. A: Twenty-five years ago, did you have a vision of how SANA SAFINAZ would play out? Once we reached our 100th issue we knew that we were in control and we could do this.. Its exhausting! A: But it was your time with Lakhany Mills that made your name. Currently Im working as COO of AKU hospital, clinical labs and outreach services. A: After prt are you contemplating another big project? Sometimes you need to take a detour even when the goalpost is within your sight. All you have to do is get a monthly facial and a good face wash. You dont need to be lavish. The next one I do, I will do with a gallery. SM: Retail is only as good as your team is. SM: With bridals and light evening wear. Sana has been blessed with incredible support from her family, friends, and husband. Hashwani studied at the University of Karachi and in 1960 founded the Hassan Ali Company along with his brother AHSAN IQBAL YOUSUFZAI. We followed our instincts and they were spot on. They have become huge! SM: No. But 27 years cant all be smooth sailing. You can never rest with retail. Amin A. Hashwani is Chief Executive Officer & Executive Director at Landmark Spinning Industries Ltd. While Sehr believes prioritizing is the key to success and that is exactly what helps her manage each day as it comes, her life is not free of challenges. Presently, Mr. Hashwani is Non-Executive Chairman of Pakistan Services Ltd., Chairman for Pearl Tours & Travels (Pvt) Ltd. (a subsidiary of Pakistan Services Ltd.), Chairman & Chief Executive Officer of Hashwani Hotels Ltd . Correct me if I am wrong. It is so liberating. Mehrs children are her little miracles. We can generate our own electricity, our own water, youre not particularly supported as small businesses, all of us are floundering and working out how to do things for ourselves. Other countries have a proper structure, they have unions and councils. These are incredible achievements, and as mentors to the industry we need to focus on them. Sana Hashwani. While Miracle Woman Iqraa has much to be proud of professionally, her Miracle Moment is the birth of her second child. [4], In 2014, Hashwani published his best-selling memoir Truth Always Prevails. SH: We worked for Alkaram for three years and then we did a three year stint at Lakhany where we designed lawn under the SANA SAFINAZ by Lakhany tag. We get into deep, long, and annoying conversations about post-colonial hang ups. "If you want to grow, no. Do they ever think anything is enough? There would be stampedes, all for the neatly packaged lawn outfits that came with exciting goody bags of embroidered add-ons, lace inserts, buttons and detailing that allowed women to play with. There is no long hard work challenge story here. She is a mother to three teenagers and even though she has much on her plate, she is a constant learner and strives to keep adapting with time. But after becoming a mother my perception of life has changed. Whatever weakness I highlight; workplace pressure, home pressure, kids demands, husbands demands, one thing everyone has to be very clear about, is their goals. As a surgeon, a woman has to understand that if she is not able to be there at all times for her children, it is because someone else needed her more. There is stability in our brand because Sana and I have been working consistently and until recently we have been doing this entirely on our own, and with no background in the field - just the love of fashion. Sana Hashwani has recently returned from the United Kingdom. In 25 years we have taken the brand from couture to prt and this says a lot for us as a brand. Sana Safinaz is part of SSFR (PVT.) Happy with the choices she has made in life, Seveen is a firm believer of the fact that if a woman puts her family first, they also give her the space and freedom to be who she wants to be. Being human, she obviously gets tired and drained out. Text Us @ 9095 (For Residents Of Pakistan Only). Celebrity News Coronavirus Pakistan . If you come up with something this year, you cant do it the next, because the copiers will be doing it, so you have to keep rethinking your way forward. It was a hair show and we did the clothes for Tariq Amin and people said what are you doing? We have always gone into things by telling each other that we could do it, and we made a success of it. Thats rare in the cut throat industry she operates in. Its pretty hard to stop.. Fashion is one of the few thriving businesses in Pakistan. I have to-do lists for the week and on Sunday I realize I didnt get any of the things done. We outgrew them. Now its a new world, and hundreds of designs and motifs come off the internet. "I took it very seriously. This week, our Ponds Miracle Women mentor is Sana Hashwani, the co-owner of the high end fashion empire Sana Safinaz. It is the little things that bring the greatest of joys in life and it is the willpower that knows no obstacles. "I flew into Karachi on Sunday from London. To handle the business aspect, we are hiring professionals to push it forward. Apparel collections include but are not limited to Pret, Diffusion and Bridal Couture lines. That creates a nice balance and helps me unwind., While Iqraa always seems to be on the top of her game, she too, has had her moments of weakness. When I did it, that moment gave me power and courage. Everyone has old and immunity compromised family members. View the profiles of people named Sana Hashwani. SH: The entirely on our own is no longer something to take pride in. If, for example I take inspiration from a 15th century Turkish motif I see in a book and then expand or merge it with something else, I have owned it. Chartered Accountancy was such a challenge for Shagufta. Sadaf was able to manage creating a work life balance as she had completed the bulk of her training when she had her children. For example, if there is a bleed on a shirt, customers can return it to one of our stores and if the complaint is legitimate, their money will be refunded. Interiors is something we do out of passion. If the government doesnt step in and legitimate people keep getting hurt, they will say it is not worth it. At that point I realised a normal, healthy baby is really a miracle and gift from God and I cant thank Him enough for my son. Iqraas journey shows that no matter how successful a woman is, she is a mother before anything else and her children are in fact her greatest assets and the real reason for her happiness. The leaps are huge as compared to say 15 years ago in terms of the freedom women enjoy and it is time they embraced it and defied the gender moulds. This is a country of nearly 200 million people; unofficially Karachi has a population of 28 million people, Lahore approximately 11 to 12 million. I do everything I tell everybody else to do. How much is enough, I wonder, as Sana Safinaz continue talking about their endless reservoir of ideas. (KHI) +92-21-3561-3066/7 Haroon House Dr. Ziauddin Ahmed Road Karachi, 74200 The onus is on us. Therefore, to create work-life balance, she quit her demanding job at Sana Safinaz and decided to pursue her passion in arts through teaching just after she got married. There isnt an iota of insecurity in what shes doing; Safinaz is generous and is going out of her way to help. However, because of the support of her husband and in laws and the sense of positivity instilled in her by her mother, she snaps out of pessimism very quickly. For the best experience on our site, be sure to turn on Javascript in your browser. I am what I tell myself I am, so whenever theres a struggle I repeat to myself: I am a strong independent woman, I can do this, I am enough, she says when explaining her mantra of success. The statement was published at Sana Safinaz's official Instagram handle. She advises young women to be financially independent since its essential for personal growth. In 1978, he launched the Holiday Inn hotel in Karachi in 1981 and later in Islamabad. LIMITED. "Chairman Hashoo Group: Saddaruddin Hashwani - Pak Economy", "Why India is part dysfunctional, fully functional", "PROFILE OF CONTESTANTS OF DIRECTORS' ELECTION", "Zardari tried to kill me, Hashwani alleges in his book", "Book review: Truth Always Prevails - let truth be told - The Express Tribune", "The News International: Latest News Breaking, Pakistan News", "Exposed By Panama Papers: List of Pakistani politicians, businessmen and judges who own offshore companies", "Pakistan's highest civilian honour for Dubai-based businessman and philanthropist", Pearl Continental Hotels Pakistan Official site, https://en.wikipedia.org/w/index.php?title=Sadruddin_Hashwani&oldid=1127903261, Pakistani expatriates in the United Arab Emirates, Creative Commons Attribution-ShareAlike License 3.0, This page was last edited on 17 December 2022, at 08:34. She thanks her mother especially for all the qualities she has passed on to me, for always believing in me, and constantly reminding me to be grateful to God every day. This is what has kept her away from feeling weak and incapable amongst all the hustle and bustle.
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